As part of the launch of the new Benefit TAR Liner, Creative Spaces worked with The Persuaders to transform a 40ft shipping container into a touring training facility.


Creative Spaces were asked to convert a container with training in mind, but with a prison theme inspired by their Benefit campaign #criminallyeasy, for crimes against eyeliner.


In line with the brand creative the 40ft container sported a bright orange exterior and cell-like interior, and was furnished to resemble an American jail.

We did a complete refurbishment of the container which included electrics throughout, plumbing, bespoke decor, theming, print and branding, all managed and installed at our warehouse by our skilled production team.

The container was transported throughout the UK and Ireland on a three-week tour training staff from Benefit counters and boutiques in 28 major cities.