EVENT OVERVIEW

Working with Ignite, we converted a shipping container to promote the NFL in the UK for their Touchdown Tour.

THE BRIEF

We were asked to create an NFL fanzone promoting the Touchdown Tour, and our solution was to create a supersized NFL stand with impact and scale!

SOLUTION

We fitted out a 40ft shipping container for this project, applying a high step paint finish and stunning graphics.

The interior included displays of NFL football memorabilia, huge digital screens displaying action packed NFL video.

The container extended out to include and NFL pitch with interactive touchdown game.

Overall campaign was a huge success engaging with tens of thousands of people and creating high levels of awareness and a huge buzz around the NFL touching down in the UK.