THE EVENT

Creative Spaces converted a shipping container to promote Alpari’s World Match Racing sponsorship and toured the activation around the world.

THE BRIEF

Alpari required a converted shipping container to tour several worldwide locations as part of the their title sponsor activation for the Alpari World Match Racing Tour.  The container needed to be suitable for the rigours of a round the world tour whist looking premium for every deployment.

THE SOLUTION

Using a 20ft container, we fitted out the interior with full graphics, product demonstration areas and a welcome desk. The roof of the container was strengthened to create a viewing gallery to allow dignitaries to enjoy the racing spectacle and have the best seats in the house.